When you hear the phrase “Give a Dog a Job” you are probably picturing lovable canines heading off to work just like the rest of us, taking the train, walking into the office with their tails wagging carrying a briefcase in their mouth. However, this is actually the name of a campaign started by Canine Companions for Independence® to promote awareness and support for their program that helps to train service dogs and then place them with individuals with disabilities. The Chrysler brand recently joined forces with this organization to support this cause and their training process. As a result, they are highlighting the training by following the progress of Golden Retriever, Labrador mix Foley, the first-ever PacifiPuppy!
“Through our partnership with Canine Companions for Independence, the Chrysler brand is able to help bring awareness to its ‘Give a Dog a Job’ program through our new online social initiative,” said Tim Kuniskis, Head of Passenger Cars, Dodge, SRT, Chrysler and FIAT, FCA North America. “As we follow Foley through his journey, fans will get a first-hand look at watching him grow and learn, from puppy training to becoming a fully trained assistance dog, and also gain an understanding of the huge amount of time and resources it takes to train these amazing dogs.”
Along with providing support to the “Give a Dog a Job” campaign, the brand created a customized Chrysler Pacifica with the help of BraunAbility that was custom designed to be wheelchair-accessible. This special Pacifica provides easy access for wheelchair-bound passengers with the largest side-entry ramp, door opening, and amount of interior space in the industry! Therefore, Chrysler is clearly taking big steps in their effort to make mobility easier and more possible for everyone despite their physical capabilities.
If you want to follow along with Foley’s progress as he continues his guide dog training with Canine Companions for Independence® you can do so by using the hashtags #RaisingFoley and #FoleyFriday on Facebook, Twitter, and Instagram! So be sure to check out the progress of this adorable pooch on his journey to being placed with a personal with a disability who requires his assistance.
“FCA US Media – Chrysler Brand Introduces PacifiPuppy Foley to Launch New Social Initiative in Partnership With Canine Companions for Independence’s ‘Give a Dog a Job’ Campaign.” Http://media.fcanorthamerica.com. N.p., 13 Mar. 2017. Web. 03 Apr. 2017. <http://media.fcanorthamerica.com/newsrelease.do?id=18189&mid=1>.